{"id":9711,"date":"2019-11-20T11:29:04","date_gmt":"2019-11-20T11:29:04","guid":{"rendered":"https:\/\/www.openbusinesscouncil.org\/?p=9711"},"modified":"2019-11-20T11:32:08","modified_gmt":"2019-11-20T11:32:08","slug":"alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival","status":"publish","type":"post","link":"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/","title":{"rendered":"Alibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival"},"content":{"rendered":"
\"\"
Alibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival<\/figcaption><\/figure>\n

Alibaba Cloud powered $1B of GMV in 68 Seconds, with zero downtime in November global shopping festival<\/strong><\/p>\n

Alibaba Cloud has detailed the core technologies used during the record-breaking, 24-hour global shopping festival. The data intelligence backbone of Alibaba Group<\/a> applied multiple mature innovations to power the cloud infrastructure and other key AI-enabled features, enabling millions of businesses to reach hundreds of millions of consumers worldwide.<\/p>\n

Powerful cloud infrastructure supports extreme scalability and robustness<\/h2>\n

Launched during the Apsara Conference in September, the third generation of\u00a0X-Dragon<\/a>\u00a0architecture fully supported the shopping event. The Elastic Bare Metal Servers\u00a0improved cost efficiency by 20%. X-Dragon servers seamlessly integrate computing platforms, including the Elastic Compute Service (ECS) bare metal server and virtual machines, in a single architecture.<\/p>\n

Tapping this strong foundation, Alibaba Cloud handled extreme scalability,\u00a0processing USD1 billion of GMV (Gross Merchandise Volume) in the first 68 seconds\u00a0of the event; volume hit USD10 billion of GMV in under 30 minutes. Overall, Alibaba Cloud\u2019s infrastructure handled a record-shattering USD38.4 billion of GMV in 24 hours with\u00a0zero downtime.<\/p>\n

Combining advanced data processing and analytic capabilities with green technologies,\u00a0the\u00a0Apsara Operating System processed around 970PB of data to support the\u00a0peak performance of 544,000 orders per second, setting a record during 11.11.<\/p>\n

POLARDB<\/a>,\u00a0a database developed by Alibaba Cloud, supported sales activity with a\u00a0peak of 87 million requests processed per second.\u00a0The new generation cloud-native POLARDB database combines performance with compatibility and the availability of traditional enterprise databases in a cost-effective manner.<\/p>\n

Through self-developed green technologies, including liquid immersion and deep-water cooling, power consumption for every 10,000 e-Commerce transactions can be reduced to 2kWh.\u00a0Overall data centre energy consumption dropped 70% from last year, saving over 200,000 kWh on 11.11.<\/p>\n

\"\"
Alibaba Cloud logo<\/figcaption><\/figure>\n

AI-enabled features to empower sellers from international brands to SMBs<\/h2>\n

Thousands\u00a0of Tmall merchants were upgraded to Tmall Flagship Store 2.0 storefronts before 11.11. Version 2.0 offers a unique user interface with a 3D Taobao avatar for customers to try on clothes and jewellery, further engaging customers via rich, interactive content and an omni-channel experience.\u00a0The\u00a0conversion rate per purchase was increased by over 20%\u00a0from last year, serving\u00a01,167 key brands’ flagship stores\u00a0this year.<\/p>\n

Alime Shop Assistant, a customer-service chatbot supported by Alibaba DAMO Academy\u2019s machine learning technologies, handled 97% of online customer inquiries on Alibaba\u2019s e-commerce platforms Taobao and Tmall during 11.11. The virtual assistant also empowered hundreds of thousands of merchants on Alibaba\u2019s platforms with intelligent customer services. For example,\u00a0Alime\u00a0answered questions during live broadcasts, extracting answers from pictures and responding conversationally. The Alime chatbot service offers 11 languages to support communications between global buyers and sellers.<\/p>\n

Alibaba DAMO Academy provides enhanced machine translation technology for the cross-border e-commerce platform, AliExpress. The technology can help small and medium-sized merchants globally to automatically translate their store and product pages into 21 languages, including Russian, Spanish, Turkish, French and Arabic, for buyers across Europe, Asia, America and the Middle East.<\/p>\n

During the shopping festival, the machine translation service was\u00a0used 1.66 billion times, with over 200 billion words translated\u00a0in different languages.<\/p>\n

Better consumer experience with live streaming and voice shopping<\/h2>\n

During this year\u2019s\u00a0global\u00a0shopping festival,\u00a0transactions during Taobao Live generated nearly USD 2.8 billion (RMB20\u00a0billion) in sales. More than half of the live streaming Tmall merchants selling products such as cosmetics, clothing, food, cars and electronics experienced robust growth, with home d\u00e9cor products seeing a 400% sales growth.<\/p>\n

This year, Taobao developed a new, real-time communications framework for audio and video on Alibaba Cloud.\u00a0Network latency\u00a0was reduced to 1.5 seconds from five to seven seconds, improving the real-time interaction experience between broadcasters and users. Video\u00a0AI\u00a0identified products mentioned by broadcasters during live streaming, and audiences could view product links simultaneously displayed onscreen.<\/p>\n

During 11.11,\u00a0over one million orders were placed and processed through voice commands\u00a0via Tmall Genie, Alibaba A.I. Labs\u2019 smart speaker. Items purchased during the day included 810,000 eggs, 1.4 million tons of rice and 76 tons of liquid detergent, a sign that voice shopping has become an increasingly popular trend among Chinese consumers of all ages.<\/p>\n","protected":false},"excerpt":{"rendered":"

Alibaba Cloud powered $1B of GMV in 68 Seconds, with zero downtime in November global shopping festival Alibaba Cloud has detailed the core technologies used during the record-breaking, 24-hour global shopping festival. The data intelligence backbone of Alibaba Group applied multiple mature innovations to power the cloud infrastructure and other key AI-enabled features, enabling millions […]<\/p>\n","protected":false},"author":7,"featured_media":9713,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[3501],"tags":[4970,3542],"acf":[],"yoast_head":"\nAlibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival - OpenBusinessCouncil Directory<\/title>\n<meta name=\"description\" content=\"Alibaba Cloud powered $1B of GMV in 68 Seconds, with zero downtime in November global shopping festival\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival\" \/>\n<meta property=\"og:description\" content=\"Alibaba Cloud powered $1B of GMV in 68 Seconds, with zero downtime in November global shopping festival\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\" \/>\n<meta property=\"og:site_name\" content=\"OpenBusinessCouncil Directory\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-20T11:29:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-11-20T11:32:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.footballthink.com\/wp-content\/uploads\/2019\/11\/fast-internet-spee.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"713\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Hernaldo Turrillo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hernaldo Turrillo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\"},\"author\":{\"name\":\"Hernaldo Turrillo\",\"@id\":\"https:\/\/www.footballthink.com\/#\/schema\/person\/b9610afd0759dc701187a7f622375c23\"},\"headline\":\"Alibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival\",\"datePublished\":\"2019-11-20T11:29:04+00:00\",\"dateModified\":\"2019-11-20T11:32:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\"},\"wordCount\":705,\"publisher\":{\"@id\":\"https:\/\/www.footballthink.com\/#organization\"},\"keywords\":[\"alibaba cloud\",\"Technology\"],\"articleSection\":[\"Technology\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\",\"url\":\"https:\/\/www.footballthink.com\/alibaba-cloud-details-the-core-technologies-used-during-the-record-breaking-global-shopping-festival\/\",\"name\":\"Alibaba Cloud Details The Core Technologies Used During The Record-Breaking Global Shopping Festival - 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