\u201cImproved transportation will be fundamental to the Northern Powerhouse plan, and key to any budding business. The improvement of commuter journeys between the key Northern cities of Liverpool, Leeds and Sheffield into Manchester will give start-ups much better access to talent pools across the region.\u201d<\/p><\/blockquote>\n
What does it take to become a unicorn?<\/strong><\/p>\nIdentify your niche<\/strong><\/p>\nFinding a gap in the market and meeting an existing demand is what billion-dollar businesses are built on. While research has found that some sectors perform better than others (for example, the Fintech sector) if your idea fills a market niche, don\u2019t be afraid to run with it!<\/p>\n
David Grimes from My Parcel Delivery Group explains what he believes it takes to become a unicorn:<\/p>\n
\u201cSpot the market need before the market itself. Learn the art of attracting investment. Employ top people before you can really afford them. Be smart with your PR. Be prepared to work very, very hard. And never be afraid of failure.\u201d<\/strong><\/p><\/blockquote>\nAge is only a number<\/strong><\/p>\nAccording to GP Bullhound, 58% of unicorn businesses in Europe were founded by people aged between 35 and 40 years old, so don\u2019t be afraid to follow the entrepreneurial path whatever age you are. And don\u2019t be put off by the average age if inspiration strikes you in your 20s – as long as your idea is solid.<\/p>\n
Build a strong team around you<\/strong><\/p>\nAny business, let alone one that has its sights set on becoming a unicorn, needs a great team of people who are bought into the ideals, values and goals of the company. Find the best talent, lean on them for support, and you\u2019ll have a strong future ahead.<\/p>\n
Katy Lomax, from budding unicorn Zuto, believes that a strong team is the key to success:<\/p>\n
\u201cTrust your gut and build a team of people around you who both buy into your company\u2019s culture and have a shared desire to change things. I\u2019d also recommend celebrating success as it happens. It\u2019s important to take stock of every milestone and remind your workforce of what an incredibly exciting journey you\u2019re on\u2026 at every opportunity!\u201d<\/p><\/blockquote>\n
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About Forward Role<\/p>\n
The leading digital recruitment company in the North West, Forward Role has built a strong relationship with a host of top brands across the region, connecting them with some of the best talent the industry has to offer.<\/p>\n","protected":false},"excerpt":{"rendered":"
An increasing number of potential \u2018unicorn\u2019 companies are emerging in the UK Forward Role\u2019s new report looks at why the North West is proving so attractive to digital entrepreneurs A host of experts – some from companies that are on the verge of unicorn status – exclusively explain what it takes to hit the all-important […]<\/p>\n","protected":false},"author":7,"featured_media":8710,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[25,1],"tags":[],"acf":[],"yoast_head":"\n
Unicorns in the UK: Is the UK the New Home of Billion-Dollar Digital Businesses? - OpenBusinessCouncil Directory<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n