Inspired Thinking Group<\/a> (ITG) is a specialist marketing services and technology business that helps major brands and retailers improve the efficiency, speed, cost and control of their marketing operations. ITG employs over 500 people.<\/p>\nITG\u2019s head office and artworking studio are based at Fort Dunlop in Birmingham. It has a technology centre in Dartford, where it develops marketing resource management platform Media Centre. Media Centre manages all the marketing administration tasks faced by its clients, including briefing, requesting quotes, managing assets, approving artworks, planning campaigns, managing suppliers and reporting on all marketing activity.<\/p>\n
ITG recently acquired Creator (now ITG Creator), which manages the strategic development of online sales and services for over three billion customer engagements.<\/p>\n
Creator helps companies understand and react to customer behaviour, making sense of big data to turn it into revenue opportunities. Clients include TUI Group, Liberty Global, Merck Sharp & Dohme, Virgin Media, Virgin Trains, Kwik Fit, Axa, De Vere, The Gym Club and David Lloyd Clubs.<\/p>\n
ITG has recently opened offices in Chicago and New York, and has client offices in The Netherlands, France and Germany. Clients include Heineken, M&S, Audi, Tesco, Joules, Puma, \u0160koda, Pizza Hut, Renault, Sainsbury\u2019s, Bourne Leisure, Cath Kidston and Care UK.<\/p>\n","protected":false},"excerpt":{"rendered":"
Virgin Trains can now analyse feedback from its customers in real time using an app developed by eCRM specialist ITG Creator. The Awesometer gathers real-time customer survey information, generating instant reports so the train operator can take immediate business decisions across the network. Results are presented in an intuitive graphic form, benchmarking customer satisfaction KPIs […]<\/p>\n","protected":false},"author":7,"featured_media":8704,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[25,1],"tags":[],"acf":[],"yoast_head":"\n
Virgin Awesometer drives rapid reaction - OpenBusinessCouncil Directory<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\t\n\t\n\t\n