{"id":5661,"date":"2018-11-05T08:05:57","date_gmt":"2018-11-05T08:05:57","guid":{"rendered":"https:\/\/www.openbusinesscouncil.org\/?p=5661"},"modified":"2018-11-05T08:05:57","modified_gmt":"2018-11-05T08:05:57","slug":"safe-shipping-postage-packing-tips-small-businesses","status":"publish","type":"post","link":"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/","title":{"rendered":"Safe Shipping: Postage and Packing Tips for Small Businesses"},"content":{"rendered":"
\"\"
Safe Shipping: Postage and Packing Tips for Small Businesses. Source: Kim Stiver<\/figcaption><\/figure>\n

Your job isn\u2019t finished once you\u2019ve bagged a customer<\/a> and they\u2019ve placed an order. Now, you need to make sure that their order gets to them safely. While many businesses consider it a small detail, the postage and packing of your items contribute to the overall feel of your company, and, more importantly, how your customers view it. Below, we take a look at some essential p&p tips that\u2019ll ensure your customers are happy with the delivery, as well as the product they\u2019ve ordered.<\/p>\n

Get the Price Right<\/strong><\/h1>\n

If you\u2019re a small business, then you likely can\u2019t afford to offer free shipping except in cases of large orders. But while you\u2019ll need to charge some money for the transport, it\u2019s important that you don\u2019t make money off this aspect of the process. It\u2019s not a chance to bump your earnings, but rather just an essential cost. So make sure you get the price right. You can charge for your postage and packaging, but it\u2019s probably better if the packaging cost is absorbed into your overall operating expenses<\/a>, rather than passed on to your customer.<\/p>\n

High-End Packaging<\/strong><\/h1>\n

Not all packaging is the same. If you\u2019re trying to present yourself as a serious, professional business, then you need to invest in high-quality packagings, such as stand up pouches<\/a> and branded boxes. Think of the process of your customer receiving their package. Your aim is to have them enjoy the overall process. This will be difficult to do if it\u2019s been sent in a plain old cardboard box. There\u2019s nothing to be excited about there. Plus, if you\u2019re forever taking the budget option when it comes to your packaging, it may look like your main concern is just saving a few extra pennies for your business.<\/p>\n

Go the Extra Mile<\/strong><\/h1>\n

Your packaging is also an opportunity to give your customers an incentive to use your website again. How do you achieve this? By adding something that they don\u2019t expect in the box. It could be as simple as a sticker, badge, or a coupon that\u2019ll take 20% off their next order. People aren\u2019t impressed when their expectations are just met, not these days. To make them impressed by their order, you have to deliver more than just the product they ordered. The good news is that they\u2019ll be more likely to use your company in the future so that the cost will come back to you.<\/p>\n

Insurance or No Insurance<\/strong><\/h1>\n

Things don\u2019t always go correctly with the postal system. If you\u2019re sending your parcels via standard delivery, then you\u2019ll need to think whether you want to get insurance in case there\u2019s a problem with the order. Alternatively, you could make it standard practice to use recorded delivery, as this usually includes insurance automatically.<\/p>\n

Gather Feedback<\/strong><\/h1>\n

Finally, don\u2019t play the guessing game when figuring out whether your customers were satisfied with the postage and packaging of their item. Include a question about it in your customer feedback form<\/a>! They might just tell you something you hadn\u2019t thought of before.<\/p>\n

This is an article provided by our partners network. It might not necessarily reflect the views or opinions of our editorial team and management.<\/strong><\/em>
\nContributed content<\/strong><\/em><\/h6>\n","protected":false},"excerpt":{"rendered":"

Your job isn\u2019t finished once you\u2019ve bagged a customer and they\u2019ve placed an order. Now, you need to make sure that their order gets to them safely. While many businesses consider it a small detail, the postage and packing of your items contribute to the overall feel of your company, and, more importantly, how your […]<\/p>\n","protected":false},"author":7,"featured_media":5662,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[3585],"tags":[3468,3711],"acf":[],"yoast_head":"\nSafe Shipping: Postage and Packing Tips for Small Businesses - OpenBusinessCouncil Directory<\/title>\n<meta name=\"description\" content=\"While many businesses consider it a small detail, the postage and packing of your items contribute to the overall feel of your company\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Safe Shipping: Postage and Packing Tips for Small Businesses\" \/>\n<meta property=\"og:description\" content=\"While many businesses consider it a small detail, the postage and packing of your items contribute to the overall feel of your company\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"OpenBusinessCouncil Directory\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-05T08:05:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.footballthink.com\/wp-content\/uploads\/2018\/11\/gift.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1380\" \/>\n\t<meta property=\"og:image:height\" content=\"984\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Hernaldo Turrillo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hernaldo Turrillo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\"},\"author\":{\"name\":\"Hernaldo Turrillo\",\"@id\":\"https:\/\/www.footballthink.com\/#\/schema\/person\/b9610afd0759dc701187a7f622375c23\"},\"headline\":\"Safe Shipping: Postage and Packing Tips for Small Businesses\",\"datePublished\":\"2018-11-05T08:05:57+00:00\",\"dateModified\":\"2018-11-05T08:05:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\"},\"wordCount\":586,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.footballthink.com\/#organization\"},\"keywords\":[\"business\",\"business resources\"],\"articleSection\":[\"Business Resources\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\",\"url\":\"https:\/\/www.footballthink.com\/safe-shipping-postage-packing-tips-small-businesses\/\",\"name\":\"Safe Shipping: Postage and Packing Tips for Small Businesses - 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