{"id":12339,"date":"2020-08-05T13:47:17","date_gmt":"2020-08-05T13:47:17","guid":{"rendered":"https:\/\/www.openbusinesscouncil.org\/?p=12339"},"modified":"2021-10-10T23:47:40","modified_gmt":"2021-10-10T23:47:40","slug":"why-print-marketing-is-still-important","status":"publish","type":"post","link":"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/","title":{"rendered":"Why print marketing is still important"},"content":{"rendered":"

\"\"<\/p>\n

In a world consumed by technology, digital marketing has become an increasingly popular option for many businesses. With technology taking over the way we consume information, the more traditional ways of marketing and getting your business out there to customers seems to have disappeared. And while this type of marketing often gets overlooked, it has definitely not gone away.<\/p>\n

Whether you\u2019re printing posters, leaflets, banners or booklets with companies such as instantprint<\/a>, there are still so many ways to introduce print marketing into your plan for the year. With this more traditional way of messaging you can definitely stand out from the crowd and above your competitors!<\/p>\n

It evokes a number of senses<\/strong><\/h2>\n

Not only can you see it, but if it\u2019s a leaflet, banner or booklet, you can touch it too. Many people have the inability to disconnect from their phones<\/a>, laptops and other devices nowadays, but with print marketing, it allows us to disconnect \u2013 if only for a short while. Be the business that does something different and add a refreshing edge to your marketing plan.<\/p>\n

And as an added bonus, when we pick something up and physically touch it, we\u2019re more likely to remember the information we\u2019re presented with.<\/p>\n

A cost effective solution<\/strong><\/h2>\n

While some digital marketing activities can be quite costly, it\u2019s relatively inexpensive to have a bundle of flyers printed to get your messaging out there. Plus, if you have your own printer, you can cut the costs even further (although it’s worth noting you’ll probably want to look into things like Duplo paper slitters<\/strong><\/a> as well, to achieve a professional flyer). Whether you\u2019re advertising a new venture, your prices, or even an upcoming promotion, the more you get printed, the more effective your campaign will be!<\/p>\n

Not everyone uses the internet<\/strong><\/h2>\n

Depending on who your demographic is, your audience might not even be online! Don\u2019t forget about those who don\u2019t use the internet<\/a> or aren\u2019t keen on transacting online. The best way to reach them is via print marketing.<\/p>\n

Print is more personal<\/strong><\/h2>\n

It doesn\u2019t feel soulless like a social media ad sometimes can. A printed item has personality \u2013 it\u2019s been designed and created by someone from a custom postcard printing<\/a> company who cares. There\u2019s something about print marketing, such as direct mail or a letter, that just feels so much more personal than many other types of marketing.<\/p>\n

Printed products will make your customers feel more valued, and when they feel this way you can expect customer loyalty and retention!<\/p>\n

Introduce print marketing into your plan<\/strong><\/h2>\n

Whether it\u2019s posters and leaflets for an upcoming launch or a banner and brochures for a launch or event, there are so many reasons why this type of marketing should be considered among your other activity. Give it a try and see for yourself!<\/p>\n","protected":false},"excerpt":{"rendered":"

In a world consumed by technology, digital marketing has become an increasingly popular option for many businesses. With technology taking over the way we consume information, the more traditional ways of marketing and getting your business out there to customers seems to have disappeared. And while this type of marketing often gets overlooked, it has […]<\/p>\n","protected":false},"author":7,"featured_media":12340,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":""},"categories":[3585,3822],"tags":[3468,3711],"acf":[],"yoast_head":"\nWhy print marketing is still important - OpenBusinessCouncil Directory<\/title>\n<meta name=\"description\" content=\"In a world consumed by technology, digital marketing has become an increasingly popular option for many businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why print marketing is still important\" \/>\n<meta property=\"og:description\" content=\"In a world consumed by technology, digital marketing has become an increasingly popular option for many businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\" \/>\n<meta property=\"og:site_name\" content=\"OpenBusinessCouncil Directory\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-05T13:47:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-10T23:47:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.footballthink.com\/wp-content\/uploads\/2020\/08\/Design-Pattern-Business-Cards-Flickr-Photo-Sharing-Google-Chrome_2014-06-02_13-16-56-Optimi.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"304\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Hernaldo Turrillo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hernaldo Turrillo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\"},\"author\":{\"name\":\"Hernaldo Turrillo\",\"@id\":\"https:\/\/www.footballthink.com\/#\/schema\/person\/b9610afd0759dc701187a7f622375c23\"},\"headline\":\"Why print marketing is still important\",\"datePublished\":\"2020-08-05T13:47:17+00:00\",\"dateModified\":\"2021-10-10T23:47:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\"},\"wordCount\":486,\"publisher\":{\"@id\":\"https:\/\/www.footballthink.com\/#organization\"},\"keywords\":[\"business\",\"business resources\"],\"articleSection\":[\"Business Resources\",\"Resources\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\",\"url\":\"https:\/\/www.footballthink.com\/why-print-marketing-is-still-important\/\",\"name\":\"Why print marketing is still important - 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